The 2024 campaign for our growing line of accessories is here.
The imagery captured by Omoh Roghene of Time Pictures features fitness model Emmanuel Olekanma and showcases our best selling office-tote and belt bags.
Creatively directed by brand founder Justice Okwudike, the shoot has a layer of athletic aesthetic:
These bags are made for the go. It’s all about movement. For me, I’m always carrying items in my line of work as I go from place to place, there’s a need to pack and carry work items all the time. I need something strong and durable, and something that looks smart. At the JTDK workshop, we are currently planning on putting out several more bag items that will meet the needs of everyone, whatever their line of work. Big bags, small bags – be it for fashion or functionality, bags have become a huge fashion trend and commodity.
